First and foremost success factor: People.
Before understanding that growth in your organization is a reflection of the growth of your people, no sustainable performance can be achieved. Not in today’s world
Strategy means clarity, shared intention and a clear “how” and “why”. It cuts improvising. Strategy is lean, alive and flexible: to be adjusted as much as necessary. One thing it is not is linear, not in digital times.
Without a well defined and thoroughly implemented sales process you cannot expect repeatable results: Half the accuracy of forecasting lies here.
A well defined process both thorough and flexible, is the backbone for a successful automation, but also to apply a lean approach: experiment, measure, adjust, reiterate, and get rid whatever does not work.