Creative, hands-on sales enablement to help you

and your organization succeed in the digital era

Does your company provide services, products or projects that improve people’s lives? We’d love to help you scale, seriously


The Nautilus snail shape in our logo expresses expansion, renewal, increasingly larger chambers, the inner beauty of nature, the golden mean, natural organic growth, evolution, unending pursuit of knowledge, and an unmatched focus both function and aesthetics.

…The framework of the PROJECT is named Crank as in: “crank out, to make or produce in a mass-production, effortless, or in an automated way. and “crank up: to get started or ready”, “to stimulate, activate, or produce”, and most importantly “to increase one’s efforts, and output.

Commercial Excellence starts by you understanding that your true goal is to dominate your market segment, create an unfair advantage towards competition, and redefine your product or service category. Your next step is taking responsibility, and taking action.


This goes far beyond sales, sales trainings and successfully selling on the phone. Its about getting the capabilities to consistently grow acquiring new customers, and retaining and growing existing customers to their full potential.


If you haven’t achieved the success you expect, chances are relying on knowledge from inside your organization is putting your strategy at risk. 


Problems we solve: shortening your sales cycle, improving closing ratios, empowering your sales leadership, sales staff and partners/distributors with insight and tools, and most importantly: accelerating customer acquisition, incrementing customer retention and customer success.


Strategically located in Copenhagen (Denmark), CRANK PROJECT operates primarily in Denmark and Spain.